The following is a guest blog post by Anabella Q. Bonfa. Ms. Bonfa is a litigator with Wellman & Warren LLP and has built a reputation for handling business and partnership disputes, theft of trade secrets, and unfair competition. She lectures extensively on trade secrets, networking, and using social media to develop business.
In every lawyer’s career there comes a time when they have to start networking and bringing in clients. This usually involves attending functions, meeting new people, and eventually the dreaded “networking lunch.” The lunch is usually dreaded because new lawyers erroneously think it’s only about selling their law firm and they don’t want to be a salesperson. But that’s really not what it’s about: Here’s a plan for getting through networking lunches in a way that’s easy, rewarding, and, most importantly, involves minimal “sales.”